We’re Pioneering the Future of Sports Entertainment in Athletics
We are building the world’s first integrated smart flooring system, engineered to boost athletes' performance and elevate fan engagement at live sports events.
Our innovative solution seamlessly integrates cutting-edge flooring and sensor technology, setting a new standard in sports entertainment.
![Feldspar's innovative modular flooring sports flooring in a stadium setting, with a large billboard displaying the Feldspar logo.](https://cdn.prod.website-files.com/665edc01cae76917fe56e539/6683177cf6a7bde0d424e6cb_about%20hero-min.webp)
We revolutionise the global sporting experience in athletics worldwide through the integration of advanced flooring technologies.
We Rewrite the Rules
We challenge the status quo through innovation and lead the way to a new intersection where technology, entertainment, and sports meets in unprecedented ways. We are setting a new benchmark for performance and engagement.
![](https://cdn.prod.website-files.com/665edc01cae76917fe56e539/666886d98b28fa3e9aad7a99_Frame%201533208098.png)
The Opportunity
Humans have always been in pursuit of speed. Recent advancements in footwear and apparel have enabled athletes to break records. Yet, despite this progress, one thing has stayed largely unchanged for the past 60 years.
We firmly believe that by revolutionising the running track, we are not only providing new avenues for athletes’ development but also propelling athletics into a new era of exhilarating, high-energy international events, similar to what we see in sports, like football and motorsports.
![Feldspar's innovative sports flooring running track, with illuminated sports tracking software built into the track, changing the face of athletics](https://cdn.prod.website-files.com/665edc01cae76917fe56e539/668d09c3f0f95d25037875dd_The%20Opportunity%20v2-min.jpg)
![Feldspar's running track in a stadium setting, surrounded by a large crowd. The sports flooring and modular flooring tiles looks to transform live running events.](https://cdn.prod.website-files.com/665edc01cae76917fe56e539/6679a656519d8adfee519da6_sign%20up%20banner.webp)